Creating a Legacy Event

  by Leigha Pemberton, Assistant Director, Marketing & Partnerships University of Central Oklahoma The University of Central Oklahoma Endeavor Games celebrated 20 years of adaptive sport in June of this year. Co-founded in 2000 by Katrina Shaklee with the guidance of Denise Hutchins, the Endeavor …

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Passion. Purpose. Progress for the Movement

  by Mike Mushett, CEO Turnstone Like so many other peers of my era, I became involved in the Paralympic movement back in the early 1980s. At that time, the movement was propelled by the commitment and hard work of a small army of dedicated …

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Engaging Stories via Informed Media: Doing Our Part to Promote the Paralympic Brand

  by David Greig, Development Director ParaSport Spokane Media engagement is critical to the success of community-based para sport programs. A compelling story on the news can engage a broader audience and draw in potential support in the form of sponsors and donors. Viewers may …

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Leadership Inclusion Within the Movement

  by Dawna Callahan, Founder & CEO All In Sport Consulting, LLC Many of you may have probably heard or watched Muffet McGraw’s press conference during the NCAA Women’s Basketball Final Four when she was asked about gender equity in sport. The first time I …

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Nonprofit Survival – Partnerships

by Ashley Thomas Bridge II Sports, Founder & CEO For organizations whose missions are to serve those in need, finding partners is essential to fulfill the work. Before you begin seeking partners, it is critical to know your mission and have a firm understanding of …

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Succession Planning and The Virtual Bench

A few years ago here in Arizona we encountered one of our famous monsoons. While these storms are quite turbulent, they are normally harmless beyond a few lightning bolts and a strong downpour of rain in a short window of time. However, this particular storm …

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