by Mike Mushett, CEO Turnstone Like so many other peers of my era, I became involved in the Paralympic movement back in the early 1980s. At that time, the movement was propelled by the commitment and hard work of a small army of dedicated ...
by David Greig, Development Director ParaSport Spokane Media engagement is critical to the success of community-based para sport programs. A compelling story on the news can engage a broader audience and draw in potential support in the form of sponsors and donors. Viewers may ...
by Dawna Callahan, Founder & CEO All In Sport Consulting, LLC Many of you may have probably heard or watched Muffet McGraw’s press conference during the NCAA Women’s Basketball Final Four when she was asked about gender equity in sport. The first time I ...
by Ashley Thomas Bridge II Sports, Founder & CEO For organizations whose missions are to serve those in need, finding partners is essential to fulfill the work. Before you begin seeking partners, it is critical to know your mission and have a firm understanding of ...
A few years ago here in Arizona we encountered one of our famous monsoons. While these storms are quite turbulent, they are normally harmless beyond a few lightning bolts and a strong downpour of rain in a short window of time. However, this particular storm ...
Your budget is tight, staffing is slim, and you certainly don’t have extra funds for an expensive agency. How can you leverage your public relations and social media marketing efforts on a shoestring? In this month’s guest post, media and public relations professional Beth Bourgeois, ...
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